Promotional Tactic #4: PPC Basics

If you are serious about affiliate marketing, then you already know about pay-per-click (PPC) marketing. Programs like adwords have made it easy for affiliates to jump into the game of internet marketing and make a huge amount of cash.

But for the uninitiated, PPC can be a costly game to play, so make sure you know what you're doing before you burn a huge hole in your wallet.

It all starts with keyword research. I have provided the exact adgroups that I have used myself to successfully make a profit promoting The Musclehead with. If you are attempting to promote The Musclehead using adwords, I highly recommend you use them all.

Knowing which keywords are making you money is also essential when it comes to adwords. It allows you to tweak your campaigns for maximum profitability. If you have a google conversion code you'd like placed on our thankyou page, just use the link on the left to have it placed on our thankyou pages automatically.

Choosing how to setup your adgroups is probably the biggest newbie mistake I see. You cannot simply add thousands of keywords into one adgroup and expect them to do well. Look at the adgroups I give you. Notice how they are all closely related.

Something else I see affiliates mistakenly doing is only focusing on Adwords. Sure adwords is the biggest and, in my opinion, best, but there is plenty of money to be made with Yahoo Search Marketing and MSN Adcenter. I would recommend testing your campaigns in adwords first, because it gets the most traffic. This means you can test it in a shorter time span and then take what works over to YSM and MSN and rake in quite a few extra dollars.

PPC can be a tough beast to master, but it's not hard when you know what you're doing. If you would like to promote the Musclehead via adwords, get in contact with me first and I'll help to set you up your campaigns.

From adgroups, keywords, bid prices and everything else, I'll sit down with you and personally coach you through the process. This is not a joke, I've already helped plenty of people go from zero to 1 sale a day, so come and seek the help before I get too snowed under.

And if you have any questions or need some advice about how to promote the Musclehead more effectively, don't hesitate to email me.